Hi, I'm Jill Conforti.
I build the brand identity and operations foundation companies don't know they're missing, until they need to scale.
9+ years turning early-stage concepts into structured, multi-location growth engines across Retail, CPG, and B2B SaaS.
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Building the story and the engine that tells it.
Brand Building, Positioning & Expansion
Paid Media Strategy
CRM, Email & SMS
SEO
Content Strategy
Owned Channel Management
Consumer Insights & Activations
Event Management
Creative Direction
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Turning vendor and tech relationships into revenue.
Partnership Strategy
Tech Stack Development
Agency & Vendor Management
Loyalty & Referral Programs
Team Building
Learning & Development
Project Management
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Making sure the brand promise holds up on the sales floor.
Retail Expansion & Scaling Systems
Visual Merchandising
Digital Menu Optimizations
Training & Enablement
Cross-Functional Leadership
A three-step process
01 - Map the gaps.
I audit what's actually in place vs. what's needed to hit your next stage of growth.
02 - Build the foundation.
Brand identity, SOPs, tech stack, partnership frameworks, brand systems.
03 - Hand off a system, not a dependency.
You end up with documented processes and trained teams.
I've built the thing that didn't exist yet — a first marketing infrastructure, a partnership program that turned into real revenue, the operational backbone to grow.
Let's map your gaps and fix them.
jill@con40.co
